Wardrobe stylist and author Morgan Wider reveals how your clothing choices reflect your self-worth and impact your fertility journey. She shares practical strategies for loving your body, dressing with intention, and using your wardrobe as a tool for expressing your feminine power while trying to conceive.
Personal styling and wardrobe consulting
Key Insights
Actionable Advice
Rosanne introduces the concept of living luxe on the fertility journey, explaining how personal style and wardrobe choices directly connect to feminine energy and self-worth. She emphasizes that expressing yourself through clothing isn't frivolous - it's essential for creating the life-affirming mindset needed when trying to conceive.
Morgan Wider reveals how clothes serve as a barometer of inner thoughts and self-worth. She explains that high-performing women often disconnect from style thinking it's superficial, but this disconnection reflects deeper issues with self-love and worthiness that impact every area of life.
Morgan exposes how the fashion industry deliberately creates confusing sizing based on target demographics rather than actual body measurements. She teaches women to stop taking sizing personally and instead focus on honoring their bodies through clothes that fit and make them feel confident.
The conversation covers Morgan's step-by-step process for creating a worthy wardrobe, from defining your personal brand to conducting closet audits. She emphasizes clearing space for new pieces that reflect who you are today, not who you used to be or might become.
“When you're trying to conceive, you better be connected to your fucking feminine energy. This is why I brought Morgan here is because Morgan understands that our wardrobe, the way we dress, the way we style ourselves isn't just about being pretty for other people. It's about expressing who we truly are.”
— Rosanne Austin▶ 3:58
Your wardrobe directly reflects your self-worth and connection to your feminine energy, which is essential when trying to conceive. When you dress with intention and love for your body, it creates the life-affirming mindset needed to welcome a baby.
“Your jeans at three different brands is gonna fit differently in the same size six, size eight, size twelve because the target customer for those three brands is different. Their lifestyle, where else they shop, do they have kids? Do they not have kids? Their income level? All of those things we factored into to determine what a quote, unquote size six or size eight measurements were.”
— Morgan Wider▶ 18:38
Clothing sizing is purposely designed to be confusing because each brand creates sizes based on their specific target customer demographics, lifestyle, and body type. The same size will fit differently across brands because they're made for different target customers, not your actual body measurements.
“I use clothes to honor your body. Show that you love yourself by putting on clothes that honor. So, like, if it's a fabulous pair of panties and a bra set, that's gonna show that you love that area.”
— Morgan Wider▶ 14:03
Start by using clothes to honor your body and show that you love yourself. Invest in beautiful, supportive undergarments and clothing that makes you feel good. Remember that your body is perfect as it is, and any fertility challenges are part of your unique journey and purpose.
“One of the things that drives me out of my mind, especially in twenty twenty, is this idea that we have to ask anyone for permission for anything. I need to ask my husband. Is he wearing the clothes too?”
— Rosanne Austin▶ 27:01
No, you should never need to ask permission to become your best self. Having a conversation is different than asking permission. Investing in yourself and your image makes you a better partner and changes the entire relationship dynamic positively.
“Holding on to things that no longer serves you sends a message to God that you don't trust her enough to take care of all of your needs.”
— Morgan Wider▶ 29:09
Holding onto clothes you don't wear represents fear of the future and clinging to the past. It prevents you from acknowledging who you are right now and sends a message that you don't trust the universe to provide for your future needs.
“The first question I ask every client in every workshop I do is what do you wanna be known for? What are the things like, what is important in your values and your personality? What do you want people to think about you when you walk into the room?”
— Morgan Wider▶ 12:01
Begin by asking yourself what you want to be known for and what impression you want to make. Then go through your current closet item by item to clear space for the new. Focus on pieces that align with your values and the woman you are today, not who you used to be.
Morgan Wider's step-by-step process for creating a wardrobe that honors your body and expresses your authentic self
Define Your Personal Brand
Ask yourself what you want to be known for and what impression you want people to have when you walk into a room and when you leave
Assess Your Body Relationship
Talk about your body type and size to understand how you feel about your body and what areas you want to focus on or enhance
Conduct a Complete Closet Audit
Go through every item in your closet - what stays, what goes, what you love, what you don't love, and what you can build upon
Clear Physical and Emotional Space
Remove items that no longer serve you to create mental, emotional, and physical space for new pieces that reflect who you are today
Shop Strategically
Choose pieces that are customized to your body type, personal brand, and what you already have, filling specific holes in your wardrobe
Create a Functional System
Mix and match new items with existing pieces, taking photos to create a fully functioning wardrobe that helps you get dressed feeling confident each morning
Your wardrobe is a reflection of how you think about yourself - if you don't love yourself, it's impossible to dress well because you won't like anything you put on
Morgan Wider explains that clients who don't love themselves or think they're worthy find it impossible to dress because anything she puts them in, they don't like - not because of the clothes, but because they don't like themselves.
Clothing sizing is purposely designed to be confusing because it's based on each brand's specific target customer, not your actual body
Morgan Wider reveals from her corporate experience at Gap Inc that a size 6 fits differently across Gap, Banana Republic, and Old Navy because each brand targets different customers with different lifestyles and body types.
When you're trying to conceive, you must be connected to your feminine energy, and your wardrobe is a direct expression of your femininity
Rosanne Austin explains that on the fertility journey, women often disconnect from personal artistic expression through wardrobe, but this feeds directly into feminine energy which is essential when trying to conceive.
Holding onto clothes that no longer serve you sends a message to God that you don't trust her enough to take care of all your needs
Morgan Wider explains that hoarding clothes reflects fear of the future and clinging to the past, preventing you from acknowledging who you are right now and trusting that something bigger and better awaits.
Your bra sits over your heart chakra, so wearing an unsupportive or old bra means you don't think you deserve to be supported
Morgan Wider teaches that investing in beautiful lingerie honors your femininity and the parts of your body that will make your baby, connecting physical support to emotional self-worth.
The first question to ask when building your wardrobe is: what do you want to be known for and what do you want people to think when you walk into a room?
Morgan Wider explains that 60% of first impressions are based on image, determining whether people trust you, like you, and feel safe with you, so clarity on your personal brand is essential.
Self-respect feels good on you - investing in your wardrobe changes how people treat you and how you treat yourself
Morgan Wider shares the story of Hannah, a mother of two professionals who shared a closet with her 9-year-old daughter while her husband's clothes filled the master closet. After investing in herself, Hannah texted that people were treating her differently and self-respect felt good on her.
Living luxe on your fertility journey means having your emotional, physical, spiritual, and intellectual needs met rather than being in starvation mode
Rosanne Austin explains that when women starve themselves of pleasure and support, they can't be the vibrant soul needed to welcome a baby, emphasizing that a life-affirming attitude is necessary when trying to call in a life.
Your wardrobe is a reflection of how you think about yourself - if you don't love yourself, it's impossible to dress well because you won't like anything you put on
▶ 10:58Clothing sizing is purposely designed to be confusing because it's based on each brand's specific target customer, not your actual body
▶ 18:18When you're trying to conceive, you must be connected to your feminine energy, and your wardrobe is a direct expression of your femininity
▶ 3:58Holding onto clothes that no longer serve you sends a message to God that you don't trust her enough to take care of all your needs
▶ 29:09Your bra sits over your heart chakra, so wearing an unsupportive or old bra means you don't think you deserve to be supported
▶ 35:57The first question to ask when building your wardrobe is: what do you want to be known for and what do you want people to think when you walk into a room?
▶ 12:01Self-respect feels good on you - investing in your wardrobe changes how people treat you and how you treat yourself
▶ 23:14Living luxe on your fertility journey means having your emotional, physical, spiritual, and intellectual needs met rather than being in starvation mode
▶ 1:44“Focusing on your appearance and wardrobe is superficial and frivolous, especially when dealing with fertility challenges”
CONSIDER: Your wardrobe is a barometer of your inner thoughts and directly reflects how you value yourself - it's essential for expressing your femininity
“If clothes don't fit, it means something is wrong with your body”
CONSIDER: Clothing sizing is a corporate decision made for specific target customers - if something doesn't fit, you're simply not that brand's target demographic
“You need permission from your partner before investing in yourself”
CONSIDER: Asking permission to become your best self is not the way to go - investing in yourself makes you a better spouse and changes relationship dynamics
“When you're trying to conceive, you better be connected to your fucking feminine energy.”
“Clothes are a barometer of our inner thoughts. So that's what's so important for me.”
“Holding on to things that no longer serves you sends a message to God that you don't trust her enough to take care of all of your needs.”
“Self respect feels good on me.”
“Do not beat yourself up about clothes. You ladies literally have more important things to worry about than whether or not a pair of pants fit you.”
“I can't dress you. If you don't like what's in the reflection in the mirror to begin with, whatever we put on you, whether it's theory, whether it's Hermes, you're not gonna like it because you don't like the person wearing it.”
EP201 Are You Really Ready? The Dream v. Being Ready to Receive It.
Are you just dreaming about your baby, or are you actually ready to receive them?
EP208 Recession Proof Your Relationship
What happens when your partner wants to press pause on fertility treatments because of recession fears, but your biological clock won't wait?
EP 366: The New Rules of Fertility #2: Evolving Away From Effort
What if the exhausting 'effort' you're putting into your fertility journey is actually pushing your baby away?
There's a fundamental difference between wanting a baby from lack versus being ready to receive one - wanting comes from what isn't here, while readiness focuses on preparing for what's to come
Rosanne observed this shift in all successful clients featured on her podcast over 200+ episodes, noting when 'the switch flips' from chasing energy to confident readiness
Being ready to receive has an innate emotional maturity, confidence, peace and calm that is decidedly different from the desperate energy of 'when is my baby gonna get here?'
Rosanne describes recognizing this shift in all women who achieved success on her podcast, noting it's 'truly a beautiful thing' to observe when the transformation happens
Your partner's economic fear doesn't have to become your fertility limitation - you can love someone deeply while refusing to join their fear-based mindset
Rosanne conceived naturally at 43 after years of treatment failure by maintaining her vision despite economic pressures, demonstrating that couples can have different perspectives on spending without derailing fertility success
Fear-based fertility decisions drain both your resilience and bank account faster than strategic investments in optimal care
Women who chase cheaper alternatives out of fear often find themselves a year later with the same results, when going 'ovaries to the wall' with the best care and coaching could have resulted in pregnancy or holding their baby
