Rosanne teaches a strategic 3-step approach to handling holidays during your fertility journey, turning potentially challenging family gatherings into empowering experiences. She emphasizes getting clear on your desires, adding a fearless twist to traditions, and carving out sacred time exclusively for yourself.
Rosanne opens with a powerful reframe: this may be your very last holiday season before your baby arrives. Rather than just surviving family gatherings, she teaches women to approach holidays strategically as a celebration of where they are on their fertility journey.
The first step involves getting crystal clear about what you want and who you want to spend time with. Rosanne emphasizes the importance of precise communication and not leaving holiday plans to chance or family guilt trips.
Even traditional celebrations can be transformed through authentic self-expression. Rosanne provides practical examples from setting new boundaries around intrusive questions to replacing unwanted traditions with alternatives that feel genuinely good.
The final step involves carving out delicious hours during the holiday season that belong entirely to you - with no explanations, apologies, or guilt. Rosanne shares her own example of finding sanctuary at the Rotunda restaurant in Neiman Marcus during her fertility journey.
“Maybe you do go to aunt Martha's house who has the dry as fuck turkey. But this year, when somebody asks you, hey. When are you guys having kids? You come up with a new answer instead of, like, sheepishly sort of, like, wishing you can just, I don't know, blend into the paint on the wall, maybe it's time to just answer back and say, dude, seriously? Why is this so important to you? You gonna be paying for their college?”
— Rosanne Austin▶ 9:04
Get out in front of your holiday season by preparing new responses and setting boundaries. Instead of shrinking away, try responding with questions like 'Why is this so important to you? You gonna be paying for their college?' This shifts the dynamic while maintaining your dignity.
“So here are the three steps that I would strongly encourage you to consider. So number one, get out in front of your holiday season. The second step is you wanna give yourself a chance to give the holidays a fearless twist. And the last step in all of this, and this is really a ninja move. This is a queen move. This is a lady boss move. And that is specifically reserved some time during this holiday season that is exclusively for you.”
— Rosanne Austin▶ 5:49
Use a 3-step approach: get out in front by knowing what you want and who you want to spend time with, give traditions a fearless twist that reflects your authentic self, and reserve exclusive time just for yourself with no guilt or apologies.
“Think about it, mama. This may be the very last holiday season you have before your baby gets here. So this isn't just about surviving the holidays. You know? Like that super low vibe bullshit that you might hear people trying to sling in your direction just because you're on this journey. But this is truly a celebration of your journey.”
— Rosanne Austin▶ 3:05
This may be your very last holiday season before your baby gets here, so strategic planning ensures you're well taken care of and can celebrate rather than just survive. Life can be completely different twelve months from now.
“Get clear about what you want. Alright? If you are sick and tired of going to aunt Martha's house because she's gonna have a dry as fuck turkey again for Thanksgiving or you really can't stand your sister-in-law just being a bump on a a log and doing fucking nothing while you and your family members are running around trying to, like, retake Omaha Beach for Thanksgiving dinner. Like, you know, get really clear about what you want.”
— Rosanne Austin▶ 6:11
Know exactly what you want and who you want to spend time with, then communicate this precisely and concisely. Don't leave holiday plans to chance or let family guilt trips and old expectations distract you from your desires.
“Even if you decide to go with tradition, I want you to ask yourself, how can you give it a fearless twist? Might that be setting new boundaries? Maybe your family has great boundaries, and that's great. But maybe it's also perhaps about an all new menu. Hey. Maybe Martha's dry as fuck turkey needs to be replaced with some killer fucking tamales or, I don't know, Turkish food.”
— Rosanne Austin▶ 8:43
A fearless twist means making traditions more authentic to who you are - whether through new boundaries, different menus, alternative gift exchanges like charity donations, or showing up more truthfully rather than following what's always been done.
A 3-step strategic approach to transform potentially challenging holiday gatherings into empowering celebrations
Get Out in Front of Your Holiday Season
Know exactly what you want and be able to state it precisely in a single sentence with the fewest commas possible. Also determine who you actually want to spend time with, regardless of past traditions or family expectations. Don't wait until the last minute - have a clear plan.
Give the Holidays a Fearless Twist
Even if you follow tradition, add something that reflects your authentic self. This could be setting new boundaries around intrusive questions, changing menus, replacing gift exchanges with charity donations, or showing up more truthfully. Breathe new life into old traditions.
Reserve Exclusive Time for Yourself
Carve out delicious hours that are just for you during the holiday season - with no explanations, no apologies, and no guilt. This could be window shopping, sitting in a beautiful cafe, or any activity that feels nurturing and special to you alone.
This may be your very last holiday season before your baby gets here, so approach it as a celebration rather than something to just survive
Rosanne conceived naturally at 43 after years of treatment failure and emphasizes that life can be completely different twelve months from now, making this potentially the final childless holiday season.
Get out in front of your holiday season by knowing exactly what you want and being able to state it precisely in a single sentence with the fewest commas possible
Rosanne teaches this as step one of her 3-step holiday prep method, emphasizing the same precise communication principles she uses throughout her 12+ years of fertility coaching across 6 continents.
Give your holidays a fearless twist by setting new boundaries, changing traditions, or showing up more authentically instead of just following what's always been done
Rosanne suggests practical examples like responding differently to intrusive baby questions ('Why is this so important to you? You gonna be paying for their college?') or replacing traditional elements that don't serve you anymore.
Reserve time during the holiday season that is exclusively for you with no explanations, no apologies, and no guilt
Rosanne calls this 'a ninja move, a queen move, a lady boss move' and shares her own example of sneaking down to the Rotunda restaurant at Neiman Marcus in San Francisco during her fertility journey, which felt like being Holly Golightly in front of Tiffany's.
You are the foundation of your fertility journey and the one constant in all of this, which is why holiday planning must be you-centric
Rosanne explains this isn't about building 'an irrational army of narcissistic bitches' but recognizing that as women on fertility journeys, they are the foundation and constant throughout the process.
The more you come alive in your life, the quicker your baby gets here
Rosanne shares this principle from her own experience conceiving naturally at 43 after years of fertility treatment failure, emphasizing how she and her husband lived big and purposefully before Asher arrived.
Drop the yoke of tradition if it doesn't feel good to you, and put your brand on what does feel great
Rosanne teaches this as part of giving holidays a fearless twist, suggesting alternatives like charity donations instead of gift exchanges, new menus, or even everyone wearing pajamas if it feels good.
This may be your very last holiday season before your baby gets here, so approach it as a celebration rather than something to just survive
▶ 3:05Get out in front of your holiday season by knowing exactly what you want and being able to state it precisely in a single sentence with the fewest commas possible
▶ 5:50Give your holidays a fearless twist by setting new boundaries, changing traditions, or showing up more authentically instead of just following what's always been done
▶ 8:33Reserve time during the holiday season that is exclusively for you with no explanations, no apologies, and no guilt
▶ 13:01You are the foundation of your fertility journey and the one constant in all of this, which is why holiday planning must be you-centric
▶ 15:23The more you come alive in your life, the quicker your baby gets here
▶ 3:56Drop the yoke of tradition if it doesn't feel good to you, and put your brand on what does feel great
▶ 16:24“Holiday traditions must be followed and maintained regardless of how they make you feel”
CONSIDER: You can honor what feels good while giving traditions a fearless twist that reflects your authentic self
“Women on fertility journeys should just survive the holidays and manage the emotional minefield”
CONSIDER: This could be your last holiday season before your baby arrives, so approach it as a celebration and opportunity to live fully
“This may be the very last holiday season you have before your baby gets here.”
“The more we came alive in our lives, the quicker Asher got here.”
“Why is this so important to you? You gonna be paying for their college?”
“You are the foundation of your fertility journey. The one constant in all of this is you.”
“Some time during this holiday season that is exclusively for you. Just you, mama. Just you. Just a delicious few hours just for mama with no explanations, no apologies, and no fucking guilt.”
“Why not live it as the truly joyful, free, open, fearless woman you truly were created to be?”
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Rosanne conceived naturally at 43 after years of treatment failure by shifting her focus from statistics and fear to love for her future child, which is demonstrated in her opening conversation with her son Asher.
Your desire to be a mom is there because it was meant for you - anything else is a distraction that doesn't matter
Every podcast episode featuring Rosanne's clients shows women who beat crazy odds by focusing on what matters rather than external distractions, proving that past failures and statistics don't determine outcomes.
The pain and struggle of your fertility journey disappears once you have your baby in your arms - nothing else matters
Trish, who struggled for years before conceiving her daughter Geordie and is now pregnant again, shares that the relief and magnitude of love outweighs all the grief, sadness and disappointment from the journey.
You are the absolute boss and decision maker of your fertility journey - not the doctors
Diana applied this mindset shift to conceive her son and now has two daughters, ages 2 and 2 months. She uses these same techniques for career decisions and all life choices.
